By Michael Hanke
From the few tickets that have been offered by way of Alaska airways and previous British Midland in December 1995 through the industry’s first airline reserving engine web content, worldwide on-line trip has grown to generate at the present time greater than part 1000000000000 cash in annual profit. This improvement has introduced major alterations to the airline company, trip markets, and shoppers. this present day, airways world wide not just use e-commerce for affiliate marketing and promoting but additionally as a platform to supply distinct prone and services that experience no counterpart within the actual world.
This booklet is an in-depth creation to airline e-commerce. It covers a vast scope of components which are necessary to an airline’s ongoing electronic transformation.
- Digital homes & features
- E-sales & distribution
- Web purchaser service
- E-commerce organization
- E-commerce strategy
Written via an airline e-commerce professional and illustrated with various examples of top airways during this region, Dr. Hanke offers for entire "behind-the-scenes" information of the way airline e-commerce works. This ebook is a vital significant other for college kids and practitioners alike since it permits the reader to obtain an intensive beginning of airline e-commerce. moreover, the ebook permits the reader to understand the ramifications of airline e-commerce in convinced company parts and to take potent motion for a winning e-commerce strategy.
Read Online or Download Airline e-Commerce: Log on. Take off. PDF
Similar e-commerce business books
Upstart company Consulting crew creates complete marketing strategy kits for numerous companies and industries. if you buy one in all our marketing strategy kits, you could have entry to the instruments that might let you be an entrepreneur. We in simple terms create marketing strategy kits for companies that may capitalize on present tendencies and buyer call for.
During this complete advisor to making e-commerce site utilizing personal home page and MySQL, popular writer Larry Ullman walks you thru each step—designing the visible interface, growing the database, offering content material, producing an internet catalog, coping with the purchasing cart, dealing with the order and the money technique, and pleasurable the order—always with safety and most sensible practices emphasised alongside the best way.
Nach dem Platzen der „Internet-Blase' und einigen spektakulären Dot-Com-Pleiten im Jahre 2001 setzte bei vielen Unternehmen, Kapitalgebern und Usern Ernüchterung hinsichtlich der Eignung des web als Handels- und Kommunikationsplattform ein. Mittlerweile wird ein neuer weltweiter Internet-Boom verzeichnet, in dessen Windschatten zahlreiche faszinierende – und häufig hoch-profitable – Internet-Angebote entstehen.
Exploringthe new specialist scenes in electronic and freelance wisdom, thisinnovative e-book offers an account of the themes and cultures that pertainto wisdom paintings within the aftermath of the artistic classification frenzy. together with out of the country spectrum of empirical initiatives, TheReputation economic system records the increase of freelancing anddigital professions and argues concerning the relevant function held through acceptance withinthis context, delivering a finished interpretation of the digitaltransformation of information paintings.
- Introduction to Google Analytics: A Guide for Absolute Beginners
- Online Targeting und Controlling: Grundlagen - Anwendungsfelder - Praxisbeispiele (German Edition)
- Bricolage, Care and Information: Claudio Ciborra's Legacy in Information Systems Research (Technology, Work and Globalization)
- Content Marketing: So finden die besten Kunden zu Ihnen : Wie Sie Ihre Zielgruppe anziehen und stabile Geschäftsbeziehungen schaffen (German Edition)
- Store Wars: The Worldwide Battle for Mindspace and Shelfspace, Online and In-store
- The Legal and Economic Implications of Electronic Discovery: Options for Future Research
Additional resources for Airline e-Commerce: Log on. Take off.