Buy Locally


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Locally Charlottesville is the guide to meaningful shopping. We help consumers find great products while building relationships between small business owners, artisans, restaurants, and most importantly – your neighbors!

Why Buy Local? Here are 12 Reasons to be Locally (Minded):

Attract the Attention of Others
In an increasingly homogenized world, communities that preserve their one-of-a-kind businesses and distinctive character are more likely to attract entrepreneurs and new investment. They are also an attraction for visitors — just look at our Historic Downtown Mall!

Save the Planet
Buying from a local business conserves both energy and resources. They use less fuel to transport their goods and they use less packaging. Go Team Green!

Stretch Your Dollar
For every $100 spent in locally owned stores, $68 returns to the community through taxes, payroll and other expenditures versus the $43 that national chains contribute.*
*68/43 stats courtesy Civic Economics 2008 study.

Get Service with a Smile
Local business owners and employees often possess a level of expertise and a passion for their products that is unmatched. They also tend to have a greater interest in getting to know their customers — who are, after all, also their neighbors.

Eat Fresh
Buy Fresh Buy Local spearheads the state-wide campaign to get locally grown produce into nearby homes (and kitchens and mouths). Be a localvore and eat everything locally: If for no other reason, it simply tastes better.

Keep Charlottesville Full of Character
Individuality enhances the unique vibe of our city. Independent businesses are an integral part of what gives Charlottesville — and the locals — character.

Contribute to an Oxymoron
Small businesses are the country’s largest employer!

Foster Community
Local owners have a natural interest in the long-term health of the community because they want to stay in Charlottesville.

Pay It Forward
Our local business owners also employ the help of area architects, accountants, designers, contractors, insurance brokers, computer consultants, attorneys and advertising agencies. Buy from one, support them all!

Get Cool Stuff
Locally owned shops choose products based on customers’ desires. So you get what you want. One-of-a-kind boutiques have unusual finds — everything from jewelry, hand-crafted by local artisans, to cool items selected by the owners, reflecting their unique sense of style.

Fulfill the Dream
Thomas Jefferson, the original local, dreamed of Virginia as great wine country. Now we can pick from 30 nearby vineyards. (Charlottesville musician Dave Matthews even owns one!) How cool is it to serve the perfect wine at a dinner party from only 20 minutes down the road?

Keep Your Karma in Check
Studies have shown that local businesses donate to community causes at more than twice the rate of chains. Community-based businesses are essential to charitable endeavors, and their owners frequently serve on local boards and support numerous local causes.